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The National Restaurant, Pub & Bar Show 2026: Exhibiting Guide

Posted by Richard  |  01/10/2025

As the UK’s premier event for the hospitality sector, The National Restaurant, Pub & Bar Show 2026, formally Casual Dining, is a must-attend for professionals shaping the future of food, drink, and customer experience. Taking place at ExCeL, London, it offers an unbeatable platform to connect with industry leaders, discover the latest innovations, and forge valuable partnerships. Making a significant impact with your exhibition stand is key to maximising your presence at this essential show.

 

Creative Exhibition Stands

At Graphic Mill, we specialise in designing and building bespoke exhibition stands that not only capture attention but strategically reflect the innovative and environmentally-conscious values of the brands we collaborate with.

Our focus is on creating engaging, functional spaces that drive visitor interaction and clearly communicate your unique offering within the vibrant hospitality landscape.

La Vie IFE 2024 Cooking Station Exhibition Stand

Event Details

  • Dates: 24–25 September 2026
  • Venue: ExCeL, London
  • Opening Times:
    • Wednesday & Thursday: 10:00–17:00
  • Attendees: Over 8,000 visitors
  • Exhibitors: 500+ companies
  • Focus: Foodservice products, Ingredients, Kitchen equipment, Soft drinks

Exhibition Stand Timeline

Here’s our recommended timeline for planning your exhibition stand:

  • March: Start design discussions.
  • April–May: Finalise design and select materials.
  • June–August: Build and prepare logistics.
  • September: Install and get ready to exhibit.

Why We Love The National Restaurant, Pub & Bar Show

This event is a highlight in the hospitality calendar, formalising as The National Restaurant, Pub & Bar Show 2026. It embodies the very spirit we bring to our work: innovation, creativity, and deep industry passion.

We thrive on partnering with forward-thinking brands in the food and drink sector, using our design and build expertise to craft stands that leave a memorable and lasting impression on your target audience.

Tips to Make Your Stand Shine

Here are our enhanced tips for a stand that shines, and how Graphic Mill helps you achieve them:

  • Design for Impact: Work with experts to create a stand layout and structure that is visually striking and directs visitor flow effectively.
  • Embrace Sustainability: Incorporate sustainable and reusable materials into your stand build, reflecting modern brand values and allowing for cost-effective future exhibiting.
  • Integrate Interactivity: Design your space to include engaging elements like sampling zones, giant 3D product packs, or live cooking stations that draw visitors in.
  • Prioritise Clear Messaging: Ensure your stand design incorporates prominent, easy-to-read graphics and branding that instantly convey your message.

We’ll work with you to weave these tips and many more into a cohesive, exciting stand that drives engagement and delivers tangible results.

ASCO Foods IFE 2024 Exhibition Stand Food & Drink

How We Can Help

  • Tailored, Creative Stand Design & Build: We work closely with you to develop a unique stand concept that perfectly aligns with your brand identity and specific exhibition goals for the show.
  • Sustainable Material and Construction Expertise: Our commitment to sustainability means we advise on and utilise eco-friendly materials and building methods wherever possible, reducing environmental impact without compromising on design.
  • Full Project Management from Concept to Completion: We handle every aspect of your stand, from initial design and technical drawings through production, logistics, and build, providing a seamless and stress-free service.
  • Professional On-Site Installation and De-rig: Our experienced team ensures your stand is built safely and efficiently at ExCeL London, ready for the show, followed by a prompt and tidy de-rig afterwards.
Graphic Mill Installing at Lunch ExCeL
Brain Blasterz UK Foods 24 Exhibition Stand

Unique & Innovative Ideas

I highly recommend Graphic Mill for their outstanding creativity, professionalism, and commitment to excellence – and will be using them again soon!

Kind Snacks Exhibition Stand Lunch

5* Thank You Graphic Mill

Graphic Mill were brilliant throughout the project. They were creative with the solutions they came up with, and executed the design, installation and derig without any issues or delays. Great customer service throughout.

Mockingbird Lunch Exhibition Stand

Graphic Mill are the best in the business

The Graphic Mill are always a joy to work with and the quality of their work is exceptional. I would always highly recommend them as being the best in the business.

Ready to get started?

A quick call with one of our team will give you a scope of costs, lead times and new ideas to make your brand stand out at The National Restaurant, Pub & Bar Show. Talk to us to find out what is possible.

Book a meeting with our exhibition specialist Miles at a time that works for you.

Prefer a call or email? You can reach us at +44 (0)800 4647974 or miles@graphicmill.co.uk